Interactivity
Mobile app is not only composed of texts and pictures, but also consists of user interactive items. This allows a user to choose an interesting information and generate content watchlist.
Costs cut
Mobile app can be a substitute for sms bulk messaging and other marketing activities. All marketing information is available inside a mobile app and it allows a user to select interesting news and get regular push-ups after authorization.
Increasing the audience
Mobile app can help to increase customers loyalty level and also can be in client use constantly, because it is very useful instrument of interaction. Also, mobile app provides additional promotion of business in AppStore, Google Play internet markets.